All case studies
  • Case Study #
    04
  • Cosmetic Brand
  • This cosmetic brand’s orders by 136%

How Quantum Spark Advertising increased this cosmetic brand’s orders by 136%

Cosmetic Brand
  • 136% Orders
  • 104% Sales
  • 72% Conversion rate

How We Did It

▸ The Overview

Founded in 2016, this iconic cosmetics brand was launched to bring originality to beauty. Initially focused solely on false lashes - enthusiastically endorsed by YouTube and Instagram influencers - this drove rapid growth in social presence. Over time, the brand expanded into makeup, beauty tools, and accessories.

▸ The Strategy

Quantum Spark Advertising leveraged existing website traffic and ad-performance data to build a funnel-based strategy. We identified core audiences and targeted new customers via Instagram and Facebook, while nurturing loyalty among existing ones. Given the brand’s appeal to women aged 18-30, efforts also extended to Snapchat and TikTok, using trending UGC (user‑generated content) from influencers and in-house creators, supported by on‑brand ad copy.

▸ The Success

As a result, within the partnership:

  • Orders increased by 136%
  • Sales rose by 104%
  • Conversion rate improved by 72%

Why Listen To Us?

  • Data-Driven Strategy Every move we make is grounded in data. We analyse trends, consumer behaviour, and market performance to craft strategies that deliver results.
  • Unrivalled Creative Offering Get access to 60 top-tier creatives each month—across all formats and types—at no extra cost. Every creative piece we produce is guided by data, ensuring maximum impact.
  • Experienced Ad Management Managing millions in ad spend, we have the experience and insight to keep your brand at the cutting edge of market trends.
  • Results-Oriented Campaigns With over £100 million in sales driven annually, we know what works. Our campaigns are designed to convert, leveraging our extensive market knowledge.

Click the link below to explore how our data-driven approach and creative offerings have led to remarkable outcomes for our clients, scaling to 8 figures and beyond.

How We Do It

  • Custom Campaign Strategies Tailored solutions for your unique business needs.
  • Performance Marketing Maximise ROI with precise, results-oriented campaigns.
  • Data Analytics & Optimisation Continuous improvement for better outcomes.

USP’s:

  1. No contracts
  2. UK based Media Buyers
  3. Dedicated Account Manager
  4. Graphic Designer
  5. Weekly reported updates
  6. Bi-weekly call with your Account Manager

Stages Of What We Do

Our process is simple but powerful — guided by data, driven by creativity, and proven by results. We work closely with our clients to understand their goals, leveraging our data-centric approach to develop strategies that work.

01

Audit & Plan

We don't just throw stuff at the wall and hope it sticks. A full detailed audit will be completed of your account, and a comprehensive plan will be devised and sent through before actioning, in order to get off to the best start possible.

02

Testing

We use a 3-month testing period to identify who and where your customers are, their shopping habits, and what they respond to.

03

Optimising

Daily optimisation is completed on your account. If something works, we will optimise and scale; if it isn't working, we will turn it off.

04

Scaling

If something is working, we won't just leave it to work. It will be scaled and new iterations will be devised.

Want a result like this?

We'll audit your ad accounts and backend numbers, then tell you honestly whether we can help.